Are you struggling to write a blog article ?. Writing a blog article that is of excellent quality and also successful isn't that difficult. Once you recognize how to do it. It's basically very simple and only requires diligence. you only need to do it!
A very simple 3-way formula for perfect blog articles that you have to stick to:
1 Find the most effective content on your topic (in the form of blog articles, tutorials, infographics, videos)
2 Make the content you find even better and as good as you can
3 Promote your content directly to people that could be interested
But before you can find the most effective content and make it even better, you need a plan first. If you already have this, you can safely skip subsequent section.
How do I find good ideas to write a blog article?
You are sitting ahead of the monitor and trying desperately to seek out an idea for a new blog article. You have already browsed countless websites, entered tons of search words in Google, read several blogs, your eyes burn and your head is emptying. Finally you surrender and postpone the blog article until tomorrow, or the day after tomorrow or even much later …
Seriously: Finding a new idea in a hurry is that the most difficult route and rarely works. Ask a writer, painter or artist if they come across new ideas. Probably not. If there's no brilliant idea within the first 15 minutes, it usually no longer makes any sense.
The best ideas to write a blog article come once you aren't trying to find them.
So you need to find another way of finding ideas for new articles. My tip: create a new list of notes on your mobile , because you've got it with you wherever you go. I can tell you that the best ideas don't come in front of the PCs , but in completely different places. In the shower, walking the dog or simply before getting to sleep. Most of the time you do not expect it at all and suddenly you have the best idea of all time (at least it often seems like that).
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Often you come across blog articles while surfing or on Facebook, Twitter and other networks and think: Good article, great idea - that can be even better. However, you don't always have time immediately and should remember the idea for later.
So now create a new list in a note app that you can optimally keep in sync on all of your devices. There you write down the first working title and thus the first draft of the headline of your blog article. This headline should reflect your idea fully in order that you recognize exactly what it is about later.
Of course, this can also be done with other apps and tools, but a note function is standard on most devices and is quickly at hand. There you can also memorize ideas for the content or links to similar articles in order that you have already got material to start out with while writing.
And should I tell you something? I have about 5 - 10 articles in my notes right now and that I can't continue with writing the articles at all. Sometimes the topics are so brilliant that i might wish to start writing immediately . Currently I even have only reserved one day a week for blogging, which is why I can only work through the topics gradually.
Alternatively, you'll also create drafts in WordPress together with your ideas within the title and content so that you can use them later to ultimately create the article.
If you actually need an idea, read blogs from competitors and check which blog articles are successful there and whether you can do them better or differently. Simply use Google search . make sure you set a timeout of 15, maximum half-hour. If by then you don't have a topic or at least a direction for a new blog article, take a break and check out again later.
How to write a blog article - step by step ?
If you're dying to write your ideas, creating a blog article will take care of itself. so that you do not waste time, here may be a procedure you'll follow:
Write down everything you've got on your mind
The best way to start writing a blog article is to first write down everything you have in mind. To do this, create a new post in WordPress (or the blog software of your choice) and write down the working title within the heading and your first ideas as text. Just leave everything out and don't pay attention to structure or spelling. This process can take several days, in which you collect more and more ideas, material and content.
Whether you write in note form which points you would like to blog about or are already writing the first complete texts, it doesn't matter and everyone has to determine for themselves. For example, I do it like this in most cases:
- Create article with working title, first bullet points and links
- Key points, links and concepts for the structure as a list (this is where the first subtitles are created)
- First version of the intro
- Usually write the intro first. Because I'm still fresh at this point and can therefore find the perfect introduction to this topic.
Find the best keyword
In order to be ready to start researching and writing optimally, you ought to first get an idea of the possible keywords for your topic. It's important to find the search term that has the most search queries in Google and thus brings the most traffic.
For this you use the Google Keyword Planner , where you have to log in together with your Google account.
Now you choose the point "Search for new keywords using a phrase, website or category".
A search form will open in which you ought to select the country and language of your target group and enter the word or phrase for your topic under "Your product or service".
Now you click on "Get ideas". in the result list, click on the top of the column “Avg. Search Queries per Month ”to sort them by most searches that are at the highest .
The first result looks pretty good, but unfortunately it seems to be a failure,if entered search term only has low search queries per month and would therefore rather bring us less traffic. The opposite keywords aren't timely either.
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Research the best content on the web
Now it's about deepening your knowledge or making up for missing knowledge. Because as already written, you would like the best content for your article. So dive deep into the subject and do research to find the best possible content on your topic.
The easiest way to do that is, as always, our beloved Google search. You're trying to find the keyword or keywords you researched beforehand and pay particular attention to the first results. Here you ought to always check out the 10-50 first search results, but the highest positions are in most cases the foremost important. So what you find among the first 10 search results?. You'll confidently classify as valuable, as Google has the best algorithm to sort according to them.
However, you ought to definitely filter dubious content and websites. If this is difficult for you at the beginning, don't worry: Over time, this will become easier for you, also because the entire research, and you'll recognize dubious content initially glance. So just stay tuned!
Furthermore, it always is sensible to remember good blogs or blog articles on a topic well before writing your article. Because not all of them can be found within the Google search and here in the top positions. So follow suitable and successful blogs from your business, always remember suitable and good articles or search the blogs directly for your current topic.
If you've read my blog post, you probably already know the subsequent research method. There are numerous tools that make it easier for you to seek out valuable and successful content.
Make sure to recollect and bookmark the URL's found for the blog articles or websites and also leave them open as tabs in your browser. So you can always take a fast look and obtain ideas. But very important: never copy content and text and if you are doing , make it clear as a quote and name the source.
Create the structure of the article
Now it's a matter of giving the blog article a structure. To do this, you utilize the previously researched knowledge and create a list of subheadings for the individual chapters that you want to write down . It's best to write them in the correct order within one h2 tag. With longer articles it makes sense to subdivide individual chapters into sub-chapters. Here you ought to then use the h3 tag for the heading.
Write the texts of all chapters
Now it's right down to work and to bring the acquired knowledge onto the screen. Start with the chapter that's easiest for you and what you can best write completely from your head. Depending on the kind of content, e.g. if the individual chapters depend on one another, it may of course also be necessary that you have to run through the chapters under the previously written subheadings from top to bottom.
Regardless of the order in which you write, confirm that you don't just stubbornly write down what you know and have collected. You ought to always back up and underline what you have written with examples, quotations and numbers.
When writing, make sure that you always address the reader directly and in a form of address. Only when you speak directly to the reader can a relationship and conversation develop. So I decide for you otherwise you and stick with it.
Your goal for this step: a minimum of 1,600 words of valuable and unique content. So keep writing until you've got written a minimum of 1,600 words. Ideally, you write even more!
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It's all about speed
The faster and more error-free you're when typing the text, the better. To get your article ready in a reasonable time, you ought to be able to type a minimum of 60 words per minute without errors . If you can do this and can type for an hour without a break. You will get 3,600 words an hour, more than a whole blog article! You notice that it's worth investing some time here.
Create and collect matching images, videos, infographics
Nobody likes to read an extended text without pictures. a good blog article must also support visual perception. In many cases, an image is indeed worth 1,000 words and can underline and perfectly confirm the content and knowledge of your text.
However, nobody likes to read articles with the nth copy or version of a picture . So get and create suitable and unique material. look for suitable images, videos or audio files. Create your own graphics in the form of screenshots, infographics or your own photographs.
Set links: external and internal
If you refer to a website or can give the user an example using a link to another website, be sure to do so and don't be afraid to set outgoing links, including to websites of competitors. They assert that for each meaningful outgoing link, a link will come to your own website at some point. It's just a way of giving and taking and everyone should do that. In doing so, you not only support your own article because it means more meaning and quality for the user. Google also values links and can use them to spot topic relevance and quality (on its own and third-party sites).
It is also important that you name and link the sources of your content, provided it does not come from yourself. This is often super important and should never be forgotten. So undergo your entire text again and check what content isn't yours (quotes, pictures, videos …) . Put a link to the source underneath.
Internal links are just as, if not more important than external links for the user and also for search engines. Therefore, it is sensible if a link or reference to another article would fit in the text, to link to this other blog article within your blog. Pay attention to the anchor text, which should contain the keyword or at least a variant of the keyword.
Control your spelling, grammar, and reading fluency
You should definitely read your article again completely and in peace. Before you do that, you ought to take a short break. Go for a coffee, an hour's walk, or whatever to get some distance. You can also sleep on it for a night to rearrange yourself and get a new and fresh view of your content the other day.
Then read through the article and check it for reading fluency, spelling and grammar. Can the text be read fluently, are words or even paragraphs repeated, does the wording and content make sense and does the reader understand the written word?
If you're unsure, let somebody else read the article or use text programs with a spell checker.
The final check
Before your article can see the light of day and reach an audience, you ought to subject your blog article to a final quality control. Read everything again in peace and quiet and check the reading fluency for possible errors in the text and the functions. Also pay attention to links, correctly displayed images, videos and other content.
But don't be too strict or even perfectionist and only correct errors that are really apparent here and under no circumstances complete passages of text. Remember: you're writing a blog article, not a book. So everything doesn't always need to be 200% correct, even if that is of course the goal. But the clock is ticking and you may otherwise run the risk of breaking the text in the end. So stand by what you've written and only look for gross and obvious mistakes on your last read.
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Publish blog articles
Now the work is completed and you're done. Your heart is pounding, the sweat is on your forehead - you're excited!
But don't worry. Especially at the beginning this is completely normal and now you just have to dare to send your article on the road.
Take your courage and click on the button "Publish your article".
Congratulation! you did it and published your article.
Writing a blog article isn't that difficult. You can easily write a blog article, you only have to do it. If you follow the above tips, it'll be easier for you to enter the world of professional blogging and you'll learn your own ways of creating your articles optimally with each new article.
And the most vital thing: Find your own style, don't just copy everything and filter what doesn't suit your style and your goal. Cheers!!